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The New Music Business with Ari Herstand


Ari Herstand is the best-selling author of How to Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the tools, tactics, and strategies that listeners can use to runRead more

Popular episodes

Primary Wave Publishing on Sync Licensing Cover Songs and Legacy Recordings with Marty Silverstone

Aug 25 • 48:54

Marty is Head of Sync at Primary Wave, overseeing licensing activity for Primary Wave’s music publishing and management clients. With staff in Los Angeles and New York, the dynamic Primary Wave Sync team is a key part of Primary Wave’s proactive marketing approach, constantly creating new opportunities and driving big ideas for music in film/TV, advertising, video games, a...

Afrobeat Artist Fiokee on Nigerian Music Scene and Staying Independent

Aug 18 • 30:56

Ifiok Effanga, professionally known as Fiokee, dubbed as Africa’s No1 sensational Guitarist is a Nigeriantalent who hails from Akwa Ibom. He is known for his treble guitar solos infused with highlife steeped guitar lines.Fiokee is associated with acts such as Tiwa Savage, Yemi Alade, Patoranking, Reekado Banks, Adekunle Gold, Flavour, Simi, and Kiss Daniel, among others....

Imogen Heap is Building a More Equitable Future for Musicians

Aug 4 • 56:17

Self-produced British composer and recording artist for over 20 years, Imogen Heap has released five solo albums, another as one half of Frou Frou and collaborated with countless and varied artists including Taylor Swift, Nitin Sawhney, Deadmau5, Eric Whitacre, Jeff Beck and Jon Hopkins. Her compositions and songs pop up in blockbuster and indie films as well as countless ...

Andy Grammer on Songwriting, Fear and Persistence

Jul 21 • 01:07:47

This interview with Andy Grammer was recorded live during Ari's book signing event at Barnes & Noble at The Grove in Los Angeles on January 16, 2020. Andy dropped gem after gem after gem for artists, songwriters, and managers on how to approach songwriting, a music career, and just life in general. ...

Euphoria Music Supervisor Jen Malone Gives a Sh*t

Jul 14 • 01:11:07

This is a re-run episode from last year with music supervisor Jen Malone. She has placed music and worked on Euphoria, Atlanta, Creed 2, The Resident, Boomerang, Baskets, Shelter, Lady Dynamite, and Step Up. That's just scratching the surface. She has worked in sync licensing now for over a decade and is so well established respected....

Ritt Momney on TikTok Fame and Numbers Perspective

Jul 7 • 51:30

Ritt Momney (real name Jack Rutter) is a 21-year-old musician who went viral on TikTok at the end of 2020 for his song "Put The Records On." This virality propelled him into a favorable deal with Disruptor Records under Columbia Records....

Stand Atlantic on Pop Punk Resurgence, Building a Fanbase Live

Jun 30 • 01:03:00

Today my guest is David Potter of the band Stand Atlantic out of Sydney, Australia. This is the first guest on the show from the pop punk music scene. The band typically does 200 shows a year, and we talk about what it's been like going from 200 shows to 0 shows....

Cory Wong on Vulfpeck, Freelancing and Band Leading

Jun 23 • 01:29:05

Most know this week's guest, Cory Wong, as the guitar player for Vulfpeck, but he's also played in Jon Batiste's band for Stephen Colbert's late night show as well as Blake Shelton and others. He currently lives in Minneapolis, Minnesota. ...

Micro Sync Licensing with Musicbed CEO

Jun 16 • 01:04:20

Daniel McCarthy is the CEO of FM, which includes the music platform Musicbed. It's one of the more popular sync hybrid platforms. It includes the typical sync agency but also acts as a music library. Musicbed works with indie filmmakers, wedding video filmmakers, and photographers. Their clients go all the way up to brands that place commercials in the Super Bowl and every...

Publishing Deals, Songwriting Camps from Beyoncé Collaborators Noble

Jun 9 • 01:06:39

My guests today are Noble, a production duo originally from South Africa now residing in Los Angeles. They recently signed a publishing deal with Campfire Songs. ...

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