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Product Marketing Life

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Your very own biweekly dose of all things product marketing. Whether you want a glimpse into the life of other PMMs or you’re after a deep dive into something specific, this is the only place you need to be.

Popular episodes

Differentiating developer product marketing from traditional product marketing | Averie Wong, LinkedIn

Nov 29 • 39:14

This week on Product Marketing Life, host Mark Assini is joined by Averie Wong, Product Marketing Manager, Developer Platform & Experience at LinkedIn....

Product marketing in the cloud security space | Kelly Anderson, Google

Nov 12 • 34:21

In this episode of Product Marketing Life, host Mark Assini is joined by Kelly Anderson, Product Marketer Manager at Google. ...

The relationship between product marketing and sales, with Trevor Pyle

Oct 29 • 39:13

Product marketing and demand generation, with Kavya Nath

Oct 22 • 34:08

Cutting through the noise, with Alex McDonnell | Product Marketing Life

Sep 30 • 48:15

Technical career guidance on how to start (and grow) your PMM career, with Al Dea | Product Marketing Life

Sep 17 • 50:47

The ups and downs of introducing product marketing at a start-up company | Saad Asad, ChartHop

Sep 3 • 35:22

Transitioning from education to PMM, with Chad Meirose

Aug 20 • 31:59

This week on Product Marketing Life we’re joined by Chad Meirose, Product Marketing, Core User Engagement at Clever Inc....

The nuts & bolts of narrative building, with Maria Massad

Aug 6 • 42:27

This week on Product Marketing Life we’re joined by Maria Massad, Senior Product Marketing Manager at G2 to take a deep dive into the world of narrative building. Maria shares her unique journey into PMM, why she loves the role, the distinction between positioning and the narrative, and why it matters, plus, tackles the MBA topic, and the one element of a PMM career that r...

Product Marketing Life | Tamara Schebel, Klue

Jul 23 • 43:20

This week on Product Marketing Life we’re joined by Tamara Schebel, VP of Product at Klue. Tamara shares insights, examples of success, and foundational tools on where and how you should start building the right competitive enablement program that fits your company stage, plus top tips for PMMs embarking on their CI/CE journey, and more....

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