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Get quick, actionable insights on one new growth marketing topic each week in 20 minutes or less.

Popular episodes

Non-Marketing Tools

Apr 30 β€’ 12:08

Marketing Robots

Apr 23 β€’ 08:51

On this episode, find out how Artificial Intelligence (AI) is changing the way marketers work with 3 specific AI-powered use cases and how you can leverage them today.

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The Marketing Robots Are Here to Help [Article]
Conversion.ai
Unbounce [Special Discount + Free Trial]

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The 5 Stages of Awareness

Apr 16 β€’ 13:14

On this episode, learn how one of the world's best copywriters created a framework to help you craft the right message for the right person at the right time.

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What Are the 5 Stages of Awareness? [Blog Post]
Breakthrough Advertising
Interview with Brian Kurtz
How Long Should Your Pages Be?
Marketing Stages: Awareness, Sophisticati...

Conversion Optimization Tools

Apr 9 β€’ 14:12

Ever wonder which marketing tools to use to turn more of your website visitors into leads and customers? Here are 10 of my favorites that will help you do just that.

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10 Conversion Optimization Tools to Supercharge Your Website
Unbounce
CallRail
Google Analytics
Google Optimize
VWO
ConvertFlow
Fomo
Hotjar
UsabilityHub
Landbot


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Sp...

Marketing Paths

Jan 15 β€’ 11:01

On this episode, I share some quick tips on how to discover your marketing career path.

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Choosing Your Marketing Career Path [Article]
This Is Marketing

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Broken Marketing

Jan 8 β€’ 14:49

On this episode, learn which 7 problems could be causing your marketing efforts to failβ€”and how to avoid them.

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Why Your Marketing Is Broken and How to Fix It [Article]
How to Clarify Your Message
Influence
Fogg Behavior Model
Hotjar


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Offers That Convert

Jan 1 β€’ 10:02

On this episode, learn my simple 4-part framework for crafting an offer that converts.

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Creating Offers That Convert with the TACO Framework
Interview with Seth Godin on Growth Marketing Toolbox [Podcast]

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Conversion Optimization Skills

Dec 18 β€’ 09:36

On this episode, I share 5 tips to supercharge your skills as a conversion optimization specialist.

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About the P...

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You Need a Landing Page

Nov 13 β€’ 13:15

On this episode, find out how landing pages can help you supercharge your marketing campaigns by generating more leads and sales.

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Why You Need a Landing Page [Full Article]
The Paradox of Choice
Unbounce
Elementor
Unbounce Review
7 Quick Landing Page Optimization Tips (with Examples)
Definitive Guide to Landing Pages
Landing Page Gu...

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Starting a Newsletter

Nov 6 β€’ 15:03

On this episode, learn how to start a newsletter in 10 simple steps with specific tools and tips to get more subscribers.

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How to Start a Newsletter in 10 Simple Steps [Full Article + Links]

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